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Agentic Enterprises Need a
New Generation of CRM Handlers
As Salesforce unifies its Clouds, Data, and Agents into one powerful, unified CRM platform, the role of the admin is changing.
This new generation of CRM 'Handler' understands how Sales, Marketing, Commerce, and Data work together. They design smarter processes, implement agents, and enable teams to move beyond managing records — to managing results.
Our programs coach your teams on how to handle the transformation and prepare you for the Agentic Enterprise.
"The future of CRM belongs to
those who can handle it."
Ian Sampson
Accelerati™ is for Salesforce customers who want to evaluate, implement, or operate Salesforce's Clouds and Agents themselves - but don't want to do it alone. They are looking to master best practise, be guided by experts and move forward with the support of their peers. They don't treat CRM like a project. They want programs that empower them to constantly grow capability and improve business performance.
They know the power of the platform does not come from any one piece of software, but from the execution of strategy, through processes and people, to keep their customers moving forward.
If you are looking to truly unlock their potential of the Salesforce unified CRM platform, its Clouds and its Agents, Accelerati is for you.
When you learn to handle Saleforce, you:
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Maximise customer value
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Increase adoption
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Reduce friction.
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Improve ROI.
Coaching Programs, Not Projects .
What is Supercell™ Exactly?
"A Supercell is a powerful, self-sustaining phenomenon that emerges when clouds combine, defined by its highly organized internal structure."
That’s the metaphor for our Supercell community. It’s not just about Salesforce tools. It’s not just about Sales, Marketing, Service, or Support. It’s about convergence — bringing together multiple technologies, disciplines, industries and people across the entire customer lifecycle.
All converging around a single principle:
To transform into the Agentic Enterprise of the future,
organizations need a new generation of CRM Handlers.
Together, we are on a mission to deploy and handle scalable, manageable and safe agents across our organisations.
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Not just how to build, but what, and what should be built
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Connection with peers in other organisations and industries. Learn from each other
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Access to specialists and expertise
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Practical enables on new platforms like DataCloud and Marketing Cloud
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“Ask Me Anything” Sessions with experienced architects and consultants.
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Community FAQ & Forums.
The Agentic Enterprise Evolution
The foundations of enterprise CRM are being rebuilt.
Salesforce is converging its clouds into a single Customer 360 platform — powered by Data Cloud and AgentForce — a unified platform capturing every touchpoint of every customer at every point of their journey with you.
And actionable by Agentforce agents built on top of all your data and your applications.
The smallest company runs on the same platform as the largest enterprise.
No matter what size company, now is the time to start transforming.
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Concentrated Expertise
Supercell was created by Ian Sampson, a veteran Salesforce consultant and an author of "The MOVE. Methodology: The Missing Manual for CRM". He is also the co-founder of Move Your Customer, a community dedicated to helping businesses succeed with CRM.
With over 20 years of experience — running his own companies and advising others — Ian has worked with organisations of all sizes to show them how to run their business on Salesforce. Along the way, he saw how most companies failed to unlock the full potential of the Salesforce platform. Supercell was built to change that.
Supercell™ CRM Mastery Cohort
.Join a hosted Cohort led by maverick Salesforce Partner
Ian Sampson. Discover how to “Master Your Customer” with
this radically challenging methodology.
As a Cohort member you will:
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Embed your CRM into the fabric of your organisation.
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Reduce licence costs;
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Gain efficiencies.
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Improve ROI; &
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Create a low-touch expertise architecture.
Supercell™ Enterprise
The Agentic Enterprise Foundations Accelerator Accelerate your transformation into an Agentic Enterprise by leveraging the full potential of your Salesforce foundations suite. Direct CRM consultation & access to all of the Supercell™ resources. Full ongoing expert coaching and support for both strategic & technical direction
